Logan Paul vs. Dillon Danis matchup gains continued interest in the combat sports world.

The Paul brothers and KSI's influence extends beyond YouTube, attracting a diverse audience.

Paul brothers' focus is on MMA, engaging with the UFC in different capacities.

Misfits Boxing events appeal to YouTube fans, MMA enthusiasts, and the curious.

Influencer vs. athlete matchmaking prioritizes high reward with low risk opponents.

Dillon Danis, a Brazilian Jiu-Jitsu practitioner, selected for his marketing capabilities and controversy.

Danis' aggressive marketing includes targeting Logan Paul's fiancee, resulting in legal issues.

Logan Paul acknowledges Danis' trolling skills and uses them to promote the fight.

Danis raises financial and promotional disputes, contributing to the pre-fight buzz.

The matchup offers a unique win-win for viewers, drawing interest despite the fighters' polarizing reputations.